About
Designing the future by connecting people and technology.
I'm a product designer focused on AI, emerging technology, and complex digital products.
My background in UX taught me to start with people and work backwards from their needs. Working with emerging technology has added another layer: understanding what the technology can actually do, where it creates value, and where it introduces new problems.
Today, I work at the intersection of user experience, AI product design, and product strategy.
My approach
Three principles, in order
01
Understand the system
Good product design starts with understanding the problem, the people, and the technology behind it.
I spend time learning how a system works before deciding how it should work for users.
02
Design for people
Technology shouldn't dictate the experience.
I use research, mental models, prototyping, and interaction design to create products that fit the way people actually think and work.
03
Build responsibly
Emerging technology creates opportunities, but also new responsibilities.
I consider transparency, accessibility, inclusivity, user control, and potential misuse alongside business and technical requirements.
How I work
My simple loop
Step 01
Research
Understand users, business goals, technical constraints, and the wider product ecosystem.
Step 02
Explore
Turn assumptions into prototypes and use them to test ideas, communicate direction, and uncover better solutions.
Step 03
Align
Bring product, engineering, design, and business stakeholders together around shared problems and decisions.
Step 04
Deliver
Create scalable experiences that work within real technical constraints and can evolve with the product.
Off screen
I spend a lot of my time thinking about how people interact with the world around them.
I often spend my time in museums, or watching videos about technology and the ways design shapes how we understand information.
That curiosity is a big part of how I approach product design: look closely, ask why, and find a better way to explain complex things.